Suicide Food is a Weblog that highlights food logos in which the animal is cheerily participating in its own consumption. Hilarious idea. This one, in which the happy cow is being sliced up alive, is just unbelievable and enough to make you go vegan.
Reminds me of the "Clucky the Chicken" parody commercial on "Saturday Night Live," where the chicken happily takes you through his slaughter and cooking. Adam Sandler was the voice of Clucky, while Phil Hartman played the dad consumer.