The watercolor eye? Heck, I tried to do this for YEARS, pretty much...my standard was pink on the browline, purple on the lid, and light blue outlining the lid, then blend, blend, blend. I think we were trying to get our eyes to look like impressionist paintings, or maybe it was just the makeup industry trying to sell us 3700 different colors at once. (I love the woman who comments on this ad, saying "This is why I always look like a transvestite when I wear makeup...I learned from these ads!")
And while the ad was hawking this as the hot look for 1972, I was doing it in 1985. Thirteen years behind the style times! Go, me!